About this episode

In this episode, Alex Hormozi discusses the two key changes that led to a 44% revenue growth for Luis's online railing business in one year.

Download your free personalized $100M scaling roadmap in under 30 seconds: ⁠ https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube ⁠ Luis runs an online railing store earning millions in revenue. A year ago, 81% of his customers came from a single traffic source, his data attribution was completely broken, and he had nothing to show for his agency fees. Alex laid out a step-by-step system to double margins, triple leads, and build a customer base that kept coming back. One year later, Luis reported 44% revenue growth and a fundamentally different business model. In this episode 00:00 Introduction to Luis’s railing e-commerce business 02:42 Live Google ad account review 05:36 Optimize for DIY and custom orders 07:26 One-step sales funnel and closing calls 10:40 VSL structure and hook ideas 15:09 Email nurture framework and custom orders funnel 21:55 One-year results recap and key takeaways More Value: Join The Live Scaling Workshop In Las Vegas: ⁠ https://www.acquisition.com/o-vegas ⁠ Download your free personalized $100M scaling roadmap in under 30 seconds: ⁠ https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube ⁠ Discover The…

People in this episode

Host: Alex Hormozi

Guest: Luis

Topics covered

• business growth
• e-commerce
• marketing strategies
• customer retention
• sales funnels

Mentioned in this episode

Organizations: Acquisition.com, Google, Skool

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