
Episode 23: Social Media, Online Safety and the Next Generation
From The Grayling Media Podcast by Grayling UK
May 6, 2025 · 34 min
About this episode
The episode discusses the impact of smartphones and social media on younger generations, featuring insights from experts on online safety and responsibility.
In this episode of the Grayling Media podcast, we explore one of the most pressing and complex issues facing Britain today: the impact of smartphones and social media on younger generations — particularly Gen Z and Gen Alpha. Host Tanya Joseph is joined by Anna McShane, Director and Founder of The New Britain Project, and Neil Kleiner, Managing Director of social-first agency Movement, to unpack new research findings, shifting public attitudes, and the evolving responsibilities of governments, brands, and parents alike. Together, they discuss: - Key insights from the New Britain Project's latest report on online safety - How brands are adapting to ethical and empowering content creation - The role of regulation vs. personal and parental responsibility. Whether you're a policymaker, parent, educator, marketer, or simply someone navigating the digital age, this conversation offers valuable insights on shaping a safer, healthier onlineworld. 🔗 Access the full report here: https://www.newbritain.org.uk/social-media 🎧 Listen and subscribe for more expert perspectives.
People in this episode
Host: Tanya Joseph
Guests: Anna McShane, Neil Kleiner
Topics covered
- social media
- online safety
- Gen Z
- Gen Alpha
- digital age
- responsibility
Keywords
- social media
- online safety
- Gen Z
- Gen Alpha
- digital responsibility
- New Britain Project
- Movement
Mentioned in this episode
Organizations: The New Britain Project, Movement
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