
#165 Findability and why SEO still matters in 2026
From The Kind Business podcast by Yarrow Magdalena
April 13, 2026 · 16 min
About this episode
In this episode, Yarrow Magdalena discusses the evolving importance of SEO in the age of AI and how to make work discoverable through thoughtful content and website structure.
Search is changing rapidly in the age of AI, but that doesn’t mean SEO is disappearing. In many ways, it’s actually becoming more important.In this episode I explore how search behaviour is evolving as more people ask detailed questions through tools like ChatGPT and AI-enhanced search engines. We talk about why long-form content such as blog posts and podcast episodes continues to be one of the most powerful ways for people to discover your work, especially compared with short-lived social media posts. I also discuss accessibility, metadata, and how thoughtful website structure helps both humans and search engines understand your work.If you want your work to be discoverable for years rather than hours, investing in a good website and meaningful content is one of the most sustainable strategies available. You are welcome to get on the waitlist for Kind Marketing here: https://pinkwellstudio.com/kindmarketingwaitlist/ And you can book a free feeler call with me here: https://yarrowmagdalena.17hats.com/p#/scheduling/xckkzgxdszxhcpbppxnfhczfdkghrwfb Thanks for listening, Yarrow
People in this episode
Host: Yarrow Magdalena
Topics covered
- SEO
- AI
- search behavior
- long-form content
- website structure
- accessibility
Keywords
- SEO
- search engines
- AI
- long-form content
- metadata
- website structure
- accessibility
Mentioned in this episode
Organizations: Kind Marketing, Pinkwell Studio
Products: ChatGPT
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