There Will Be Grift: Jeffrey Sonnenfeld Reveals Trump’s 'Mad King' Playbook

About this episode

Jeffrey Sonnenfeld discusses Donald Trump's strategic playbook and core behaviors in this episode.

Trump isn’t impulsive. He’s not “just winging it.” According to Jeffrey Sonnenfeld and his new book Trump's Ten Commandments: Strategic Lessons from the Trump Leadership Toolbox , Donald Trump operates on a repeatable, deliberate playbook—ten core behaviors he’s used for decades. What looks like chaos is actually strategy. What feels like a meltdown is often the move itself. In this episode, Rick Wilson and Yale Business School Professor Jeffrey Sonnenfeld break down Trump’s pattern of power: the same tactics, the same outcomes, over and over again. Once you see the playbook, you can’t unsee it. • • • • • Jeffrey Sonnenfeld is on X at @JeffSonnenfeld, and his new book, ,’ Trump's Ten Commandments: Strategic Lessons from the Trump Leadership Toolbox ,’ is available now, wherever fine books are sold. Rick Wilson is on X at @TheRickWilson, on Bluesky at @TheRickWilson.bsky.social, and you can check out Rick's Substack at therickwilson.substack.com . You can check out more of LP's work at www.lincolnproject.us and on X at @ProjectLincoln. #Trump #TrumpStrategy #JeffreySonnenfeld #TrumpPlaybook #PoliticalAnalysis #LincolnProject #RickWilson #TrumpTactics #BreakingNews #USPolitics…

People in this episode

Host: Rick Wilson

Guest: Jeffrey Sonnenfeld

Topics covered

• Trump strategy
• political analysis
• leadership tactics
• power dynamics
• current events

Keywords

• Trump
• politics
• strategy
• leadership
• Jeffrey Sonnenfeld
• Rick Wilson
• current events

Mentioned in this episode

Organizations: The Lincoln Project, Yale Business School

Books & works: Trump's Ten Commandments: Strategic Lessons from the Trump Leadership Toolbox

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