David Ponte | Who Owns African Music in the Streaming Era?
About this episode
David Ponte discusses the rise of African music and the challenges artists face in the streaming era.
African music has never been more popular. Afrobeats, Amapiano, and other African sounds are reaching audiences across the world, generating billions of streams and reshaping global culture. But who is really benefiting? In this episode of The Long Form Podcast, Audiomack Co-Founder and CMO David Ponte discusses the rise of African music, the economics of streaming, why many artists still struggle to make money, what global platforms misunderstand about African audiences, and what it ta...
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