About this episode

The episode discusses how to diagnose marketing bottlenecks and improve lead flow for estate planning and elder law firms.

When the calendar looks empty and the pressure rises, most firms reach for ads. We take a smarter route: diagnose the real bottleneck and fix the foundation so every dollar works harder. Jennifer Goddard walks through a practical, step-by-step framework any estate planning or elder law firm can use to stabilize lead flow, lower acquisition costs, and win better-fit clients. We start by separating symptoms from causes. Are you seeing no calls, the wrong callers, or solid consultations that do...

People in this episode

Hosts: Jennifer Goddard, James Campbell

Topics covered

• marketing strategy
• lead generation
• client acquisition
• estate planning
• elder law

Keywords

• marketing
• lead flow
• acquisition costs
• client fit
• bottleneck diagnosis

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