Home brands could save shoppers $3,400 yearly

Home brands could save shoppers $3,400 yearly

July 19, 2026 · 6 min

About this episode

The episode discusses how shoppers can save money by choosing home brand products over name brands.

Shoppers can save 43% on their grocery bills by choosing home brand alternatives over name brands for 20 everyday products, equating to approximately $3,400 in annual savings. Research from Compare the Market reveals the biggest price discrepancies are in non-food items like mouthwash, toilet paper, body wash and cleaning products rather than food items. Unit price checking and reading product labels helps consumers identify genuine value while navigating shrinkflation, where package sizes decrease whilst prices increase. See omnystudio.com/listener for privacy information.

More episodes of The Morning Show

Explore listener stats, chart rankings, contacts and more on the The Morning Show podcast page.