509 Instinct Got You Here. Insight Takes You Further

About this episode

Dave Mastovich discusses the pitfalls of relying on gut instinct for marketing decisions and introduces his 4-5-6 Segmentation Model for better insights.

Dave Mastovich exposes the hidden costs of relying on gut instinct and quick opinions for marketing decisions. Discover how his 4-5-6 Segmentation Model helps leaders replace assumptions with real insights and drive growth that sticks. Key Takeaways: 1:00 - Gut Feelings Trump Insights 3:00 - The 4-5-6 Segmentation Model 7:00 - Six Right-fit Target Marketing You're ignoring 11:00 - Gather Customer Data 14:00 - Real World Impact If you like what you heard, subscribe to our podcast ⬇️ A...

People in this episode

Host: Dave Mastovich

Topics covered

• marketing decisions
• gut instinct
• segmentation model
• customer data
• business growth

Keywords

• gut instinct
• marketing
• 4-5-6 Segmentation Model
• customer data
• business growth

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