
Tips for Shopping, Search, and Display Campaigns (Episode 506)
From The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing by Chris Schaeffer, Certified Google Ads Specialist
March 30, 2026 · 38 min · Episode 506
About this episode
Chris Schaeffer answers listener questions about Google Ads, covering various campaign strategies and optimization tips.
This week Chris Schaeffer answers questions from listeners. He covers topics around conversion actions in your campaigns, hidden search terms, image assets and display campaigns. And Joey Bidner shares a great tip for optimizing your product title in your product feed! Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - http://www.chrisschaeffer.com Submit a Question - https://www.paidsearchpodcast.com
People in this episode
Host: Chris Schaeffer
Guest: Joey Bidner
Topics covered
- Google Ads
- online marketing
- shopping campaigns
- search campaigns
- display campaigns
- conversion actions
- product feed optimization
Keywords
- Google Ads
- shopping campaigns
- search terms
- display campaigns
- conversion actions
- product title optimization
- Opteo
Sponsors
Opteo
Mentioned in this episode
Organizations: Paid Search Podcast, chrisschaeffer.com, opteo.com, paidsearchpodcast.com
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