Snowflake VP of AI on Why Enterprises Hide Behind Governance to Avoid Real AI Transformation | Baris Gultekin | E296

Snowflake VP of AI on Why Enterprises Hide Behind Governance to Avoid Real AI Transformation | Baris Gultekin | E296

From The Product Podcast by Product School

May 13, 2026 · 27 min · Episode 296

About this episode

Baris Gultekin discusses the challenges enterprises face in operationalizing AI and the role of governance in this process.

Snowflake is the AI Data Cloud behind some of the world's largest enterprises — $4.68 billion in annual revenue, 29% year-over-year growth, and over 760 Forbes Global 2000 companies as customers. Baris Gultekin, VP of AI at Snowflake, leads the product efforts that sit at the center of how those enterprises actually operationalize AI. Before Snowflake, he co-founded Google Assistant and scaled it from 10 million to 500 million monthly users. What you'll learn: Why our data isn't clean enoug...

People in this episode

Guest: Baris Gultekin

Topics covered

  • AI transformation
  • data governance
  • enterprise technology
  • product management
  • cloud computing

Keywords

  • AI
  • data cloud
  • enterprise
  • governance
  • product efforts
  • Google Assistant
  • Snowflake

Mentioned in this episode

Organizations: Snowflake, Google Assistant

Places: Forbes Global 2000

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