About this episode

Eric Ries discusses his new book 'Incorruptible' and the challenges of maintaining a great company.

Eric Ries wrote The Lean Startup — a book that has sold over 2 million copies and reshaped how a generation of founders and product teams build products. Fifteen years later, he's back with a new book, Incorruptible, and a harder question: not how to build a great company, but how to keep it that way. What you'll learn: Why the forces destroying great companies are structural, not moral — and what that means for how you buildHow Saul Price built FedMart, and Costco's Jim Sinegal each solved ...

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