Why Price Per Square Foot Doesn't Work for Custom Homes

About this episode

Ian and Matt discuss the complexities of pricing custom homes with guest Steve Morgan.

When clients ask for a per-square-foot cost, the answer usually starts with “it all depends.” In this episode, Ian and Matt sit down with Steve Morgan of Riverside Homes Custom to unpack the key factors that shape the cost of a custom build. You’ll learn why every build is unique, why transparency matters, and how to have a smarter “per-foot” conversation with clients.

People in this episode

Hosts: Ian, Matt

Guest: Steve Morgan

Topics covered

• custom homes
• construction costs
• price per square foot
• client communication
• transparency in building

Keywords

• custom homes
• construction
• pricing
• square foot cost
• client relations

Mentioned in this episode

Organizations: Riverside Homes Custom

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