About this episode

The episode discusses how patients' perceptions of value influence their willingness to pay for chiropractic services.

What if patients aren't saying no because of the price, but because they haven't experienced the value? Many doctors struggle with pricing because they're viewing it through the lens of cost rather than impact.

People in this episode

Hosts: Dr. Peter Camiolo, Dr. Stephen Franson

Topics covered

• pricing strategy
• patient value
• chiropractic business
• patient experience
• value perception

Keywords

• pricing
• patients
• value
• chiropractors
• business strategy

More episodes of The Remarkable CEO for Chiropractors

• 366 - Are You Letting This Type of Friction Stunt Your Growth? · July 14, 2026 · 43 min
• 365 - The Best Thing You Can Do For Your Practice This Summer · July 7, 2026 · 44 min
• 364 - Get Your Money Right · June 30, 2026 · 49 min
• 363 - The Future of Chiropractic Is Happening Faster Than Most Realize · June 23, 2026 · 1h 8m
• 362 - How to Turn Your Team’s Busyness into Productivity · June 16, 2026 · 47 min

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