371 - Practice Fitness and Developing Your Marketing Muscles

371 - Practice Fitness and Developing Your Marketing Muscles

August 18, 2026 · 40 min

About this episode

The episode discusses the importance of foundational systems in chiropractic practices over reliance on digital marketing.

The strongest businesses aren't built by finding a better marketing tactic. They're built by becoming fit enough to thrive no matter how the marketplace changes. Dr. Stephen and Dr. Pete introduce a powerful fitness analogy that reveals why so many chiropractors have become overdependent on digital marketing while neglecting the foundational systems that create sustainable growth

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