The Best LinkedIn Lead Generation for Professional Services: Profile, Content, and Outbound Strategy

About this episode

Ryan R. Sullivan shares how a personal story about his grandfather led to a successful client acquisition on LinkedIn.

🎬 Ready to record your first video? Steal my free script and title ideas below. https://mailchi.mp/podcastprinciples.com/script I landed a client in one of the weirdest ways I ever have, and it all started with a story about my grandfather. In this episode, I break down how sharing the why behind my work connected with the right person on LinkedIn and turned into a real client fast. This is a reminder that people don’t just respond to what you do. They respond to what it means. 📌 Jump In Here: 0:00 - The weirdest client story 0:32 - Niching down 1:27 - Why I work with financial advisors 2:49 - The post that changed everything 3:17 - From comment to client 4:02 - Why your story matters 5:23 - The deeper why for advisors 6:28 - Tell your story __________________________________________________ 👉 RIA Marketing Plan: https://youtu.be/SpPmemMPhmo?si=2xoFUpCtRvdzp27j 👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover 🎤 Podcast Links - https://linktr.ee/sullybop ▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/ 📸 Instagram: https://www.instagram.com/sullybop/ ▶️ Facebook: http://www.facebook.com/sullybop

People in this episode

Host: Ryan R. Sullivan

Topics covered

• LinkedIn lead generation
• professional services
• storytelling
• client acquisition
• marketing strategies

Keywords

• LinkedIn
• lead generation
• professional services
• storytelling
• client acquisition
• marketing

Mentioned in this episode

Organizations: LinkedIn, RIA Marketing Plan, Podcast Principles

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