#124 - 3 Specific Ad Creatives Every Wedding Photographer Should Be Running in 2026

#124 - 3 Specific Ad Creatives Every Wedding Photographer Should Be Running in 2026

June 18, 2026 · 15 min

About this episode

In this episode, Steven de Cuba discusses the essential ad creatives wedding photographers should adopt in 2026 to enhance their marketing strategies.

Most wedding photographers are still running Facebook and Instagram ads the old way.They spend hours tweaking targeting, narrowing audiences, and trying to find the perfect interests... while Meta has already changed the game completely.In Part 2 of this 3-part series, I break down the 3 ad creatives every wedding photographer should be using in 2026 to generate more inquiries, build trust faster, and book more weddings.The reality is that Meta's new Andromeda AI update has shifted the focus away from targeting and toward your content. Your photos, videos, reels, and behind-the-scenes footage now play a bigger role than ever in determining who sees your ads.In this episode, you'll learn:✅ Why creative matters more than targeting in 2026✅ The "Proof of World" reel that builds trust instantly✅ How positioning videos help couples feel connected before they inquire✅ Why behind-the-scenes content is one of the most powerful ads you can run✅ The mistake most wedding photographers make with social media content✅ How to create trust at scale before a consultation call✅ Why showing your process often works better than showing your portfolio✅ Simple ways to start capturing…

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