More Than a Class: How to Become the Habit Members Can't Cancel
About this episode
Jackie Murphy discusses the importance of member retention for yoga and Pilates studios and shares six strategies to keep members engaged long-term.
Send Jackie A Message! Here's the deal: most studio owners pour time and money into the top of the funnel. New leads, new intro offers, new members. But if half of those new members quit within 90 days, you're filling a leaky bucket and going backwards. In this episode, Jackie Murphy breaks down why retention, not acquisition, is what makes a yoga or Pilates studio sustainably profitable. You'll learn the six retention plays that turn a brand new member into a years-long member: why the first...
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