Whoever Answers the Phone Wins: The Hidden Cost of Missed Calls Featuring Erika Sanchez, EP 264

Whoever Answers the Phone Wins: The Hidden Cost of Missed Calls Featuring Erika Sanchez, EP 264

June 24, 2026 · 36 min · Season 8 · Episode 264

About this episode

Tracy Cherpeski discusses the financial impact of missed phone calls on healthcare practices with guest Erika Sanchez.

Five missed phone calls could be costing your practice $5,000 to $10,000 a month — and most practice owners have no idea it’s happening. In this episode, Tracy talks with Erika Sanchez, CEO of Healthcare Call Center, about the hidden gap between marketing spend and practice growth.

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