#443 - Google Changes You Should Know About
About this episode
Britt Seva discusses the latest Google changes and their impact on stylists and salon owners, emphasizing the importance of optimizing digital presence.
It's no secret that the digital landscape is shifting FAST, and a lot of stylists and salon owners are feeling completely exhausted by the constant updates, the algorithms, and the tech overload. I know it's tempting to want to unplug and just focus on the creative side of what we do, but the reality is that our industry is becoming more connected to the digital world, not less. The good news? Our service-based, local businesses are incredibly safe from AI disruption, but if we don't get smart about optimizing our own digital footprints first, we're handing a competitive edge to anyone else who does. We are officially stepping into a brand-new era of local search, driven by massive new integrations between your social media platforms and Google's autonomous AI agents. Today, I'm breaking down exactly what these game-changing updates mean for your business, how to set up your digital presence defensively, and the specific, tactical steps you can take right now to prep your profiles before the scale tips. If you're serious about finding out exactly how to stay ahead of the curve and play the modern business game better, then press "Play" now! The first four episodes of After The…
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- #445 - Salons Are Closing at Scale...Here's Why and How to Prevent It
- #444 - Uncapped Commissions Will be the Standard in 3 Years
- #442 - Slow Salon Growth + Assistant Program Struggles
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