Motivating High Performers Who Sell and Stay

About this episode

Ryan Englin interviews Brian Hurd about hiring and motivating top-tier salespeople in the construction industry.

If you’ve ever been burned by hiring a “sales superstar” who fizzled out fast, this episode is for you. Ryan Englin sits down with Brian Hurd, SVP at Cardinal Financial, to uncover the secrets to hiring and motivating top-tier salespeople in the construction and building industries. Brian shares his journey from swinging a hammer to scaling national sales teams, and how that unique background gives him a sharp edge in knowing what makes salespeople tick. You’ll learn how to spot the hungry go...

People in this episode

Host: Ryan Englin

Guest: Brian Hurd

Topics covered

• sales
• motivation
• construction
• hiring
• performance

Keywords

• sales superstar
• motivation
• construction industry
• hiring
• sales teams

Mentioned in this episode

Organizations: Cardinal Financial

More episodes of Titans of the Trades | Straight-Talk for Scaling Your Construction Business

• How to Attract Gen Z to the Skilled Trades · June 10, 2026 · 31 min
• What HVAC Leaders Must Get Right to Win the Talent War · June 3, 2026 · 31 min
• Incentive Plans That Make Technicians Think Like Owners · May 27, 2026 · 33 min
• From Tech Startup to Owner in Construction · May 20, 2026 · 29 min
• How to Protect Your People and Your Profits in Construction · May 13, 2026 · 28 min
• Career Path Strategies for Growing Businesses · May 6, 2026 · 50 min