The Truth About Running an Electrical Business in 2026
From TORQUE UP by William Winter and Friends
January 4, 2026 · 1h 12m · Season 3 · Episode 8
About this episode
The episode discusses the realities of running an electrical business in 2026, including challenges and strategies for success.
Welcome to Episode 29 of the Torque Up Podcast , our New Year episode focused on what 2026 really looks like for electricians and trade business owners . In this episode, Will and Junii are joined by Joe from Jake Electrical for a candid, no nonsense conversation about running an electrical business in the real world . We talk openly about New Year resolutions that actually matter , the pressure of balancing work, family, admin, and growth , and why so many electricians feel stretched despite being busy. Joe shares his journey through apprenticeship, going self employed, and the realities of pricing jobs, managing paperwork, using AI tools, and building systems that save time instead of creating more stress . The conversation also dives into apprenticeships and why the system is broken , the real cost to small electrical businesses, and why good apprentices are becoming harder to find. We then zoom out to discuss social media, influencer marketing, trade shows, wholesalers, and manufacturers , questioning what genuinely delivers value to installers and what no longer works. This episode finishes with a future focused discussion on industry consolidation, large energy companies…
People in this episode
Hosts: William Winter, Junii
Guest: Joe
Topics covered
- running an electrical business
- apprenticeships
- work-life balance
- pricing jobs
- industry consolidation
- digital platforms
Keywords
- electricians
- trade business
- New Year resolutions
- AI tools
- social media
- influencer marketing
- sustainable businesses
Sponsors
Chauvin Arnoux UK
Mentioned in this episode
Organizations: Jake Electrical
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