About this episode

Shankar Ananth discusses his app Micro-Casing, designed to enhance case interview preparation through a gamified approach.

Show Notes: Shankar Ananth shares his background, mentioning his nine years of consulting experience, highlighting his experience at McKinsey and Bain, and his role in building the new app, Micro-Casing. Bridging the Gap in Case Interview Preparation Shankar explains the gap in case interview preparation methods, which led him to create Micro-Casing. He also mentions his eight years of experience as a case coach and the usefulness of the app for students. He discusses the target audience of the app, which includes consulting candidates and those looking to improve their consulting thinking. Micro-Casing - Your Case Partner Reimagined Shankar explains the homepage of the app, where users can log in through Google or Apple. Quick start guide The app is designed as a decision-making tool with a multi-choice game-like interface to mimic case interviews. Categories Users can choose from various categories like market entry, growth strategy, profitability, market size, or M&A. Avoiding AI Hallucinations Shankar explains the gameplay, where users can pick a category, race the clock, and solve timed cases with two attempts. The app includes a feature where incorrect answers lead to…

People in this episode

Host: Will Bachman

Guest: Shankar Ananth

Topics covered

• case interview preparation
• consulting
• gamification
• decision-making tools
• app development

Keywords

• case interviews
• consulting candidates
• Micro-Casing app
• gamified learning
• decision-making

Mentioned in this episode

Organizations: McKinsey, Bain

Products: Micro-Casing

More episodes of Unleashed - How to Thrive as an Independent Professional

• 655. Andreia Fernandes, Portfolio Careers: The future of work? · July 20, 2026 · 21 min
• 653. Harsh Aggarwal, How AI Lets Solo Consultants Take On Bigger Work · July 6, 2026 · 22 min
• 652. Vaibhav Longani, Giani: Zero‑Defect, Source‑Backed Slides for Consultants · June 29, 2026 · 27 min
• 651. Chad Oakley, Current State of the Consulting Market in 2026 · June 22, 2026 · 58 min
• 650. Gaurav Bhosle, Master the Consulting Journey: break-in, build & thrive · June 15, 2026 · 36 min
• 649. Lana Newishy, Founder of Hey Intake · June 8, 2026 · 35 min

Explore listener stats, chart rankings, contacts and more on the Unleashed - How to Thrive as an Independent Professional podcast page.