UP549 Priced Out: FIFA’s Big Ticket Gamble

About this episode

This episode discusses the high ticket prices for the FIFA World Cup in North America and the factors influencing these costs.

The news agenda around this summer's FIFA World Cup in North America has been dominated by the price of tickets. Why are they so expensive? What's it got to do with changes made by FIFA specifically for this tournament? Guests: Professor Rob Wilson, Dean of University Campus of Football Business (UCFB) and Shaun Stewart, vice president of StubHub, known as Viagogo in Europe. Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and though...

People in this episode

Host: Unofficial Partner

Guests: Professor Rob Wilson, Shaun Stewart

Topics covered

• FIFA World Cup
• ticket pricing
• sports business
• event management
• market changes

Keywords

• FIFA
• World Cup
• ticket prices
• sports business
• StubHub
• Viagogo
• Rob Wilson
• Shaun Stewart

Mentioned in this episode

Organizations: FIFA, StubHub, Viagogo, University Campus of Football Business

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