Vietnam’s Export Innovation: How E-commerce Export is Rewriting the Global Playbook | Larry Hu, Amazon | EP 388

About this episode

Larry Hu discusses how e-commerce export is transforming Vietnam's economy and enabling local businesses to reach global consumers.

Vietnam is gradually evolving from a traditional manufacturing hub into a market where local businesses are building their own brands and reaching global consumers through e-commerce export.The growth of digital platforms is lowering barriers to entry, enabling Vietnamese companies - especially SMEs - to participate more directly in global value chains. This shift is also extending beyond major urban centers, beginning to impact traditional industries and regional communities.In this episode of the Vietnam Innovators podcast (English edition), Larry Hu, Head of Amazon Global Selling, Southeast Asia, shares his insights into this transformation and what it could mean for the next phase of Vietnam’s export economy.--- Listen to this episode on Youtube And explore many amazing articles about the pioneers at: https://vietcetera.com/vn/bo-suu-tap/vietnam-innovator Feel free to leave any questions or invitations for business cooperation at hello@vni-digest.com

People in this episode

Guest: Larry Hu

Topics covered

• e-commerce
• export innovation
• Vietnam economy
• digital platforms
• SMEs
• global value chains

Keywords

• Vietnam
• e-commerce
• export
• Amazon
• SMEs
• global consumers
• digital platforms
• value chains

Mentioned in this episode

Organizations: Amazon

Places: Vietnam, Southeast Asia

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