
Barrett Ersek discusses how Holganix integrates its values into decision-making and leadership.
Most companies talk about values. Very few actually use them. In this episode, Barrett Ersek breaks down how Holganix built a culture where values aren’t just words on a wall—they’re used to make real decisions, guide hiring, and shape the direction of the business. From gratitude and resilience to the concept of “flow,” this conversation dives into a different way of thinking about leadership—one that’s driven by purpose, not just pressure. MEET THE GUEST Barrett Ersek is the Founder and CEO of Holganix. With a deep commitment to soil health and a long-term vision for regenerative agriculture, Barrett has been a driving force behind building biologically based solutions that are good for growers, the planet, and the bottom line. At Holganix, Barrett leads company strategy with a focus on market creation, commercialization, and scale. His work spans building teams and advancing go-to-market execution across both Holganix Ag and HGX, the company’s environmental assets platform. He holds three patents and is widely recognized as an expert on innovation and organizational leadership. ABOUT THE PODCAST Discover the world of agriculture with the "Ag Culture Podcast".This…
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