Your Book Marketing Isn’t Working. Here’s How to Find the Actual Problem.

Your Book Marketing Isn’t Working. Here’s How to Find the Actual Problem.

August 18, 2026 · 14 min · Episode 115

About this episode

Jenn discusses how to identify the real issues in book marketing when sales are not meeting expectations.

If you’ve been marketing your book consistently but still aren’t seeing the sales you expected, the answer may not be to post more, switch platforms, or start over. In this episode, Jenn breaks down how to follow your reader’s journey, identify the exact point where your book marketing stops working, and determine what actually needs your attention. Plus, she shares how one author’s analytics revealed that the platform she thought she needed to prioritize wasn’t the one driving readers to her books and email list. Before you change your entire book marketing strategy, use this process to stop guessing and find the real problem. LINKS Download the Book Marketing Blueprint for free!

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