I Pivoted My Business 6 Months Ago (What Worked, What Flopped, and What I'd Tell You)

I Pivoted My Business 6 Months Ago (What Worked, What Flopped, and What I'd Tell You)

From Booked Out Nutritionist by Stephanie Long

May 20, 2026 · 26 min · Season 2 · Episode 259

About this episode

Stephanie Long shares her experience of pivoting her business and the lessons learned from rebranding and changing her niche.

Six months ago, I rebranded the podcast, changed who I was speaking to, and made a bet on a new direction for my business. Today I'm giving you the real, unfiltered look at how it went - what worked, what didn't, and what I wish I'd known going in. This is the kind of episode I wish existed when I was in the middle of making a big business decision! If you've ever rebranded, changed your niche, launched a new offer, or made any kind of significant shift in your business, this episode is for you. And if you're thinking about making a change, you'll want to hear this before you do! I'm sharing the honest moments where I questioned everything, the things that surprised me, and the mindset shifts that made the whole experience feel less like a failure and more like a foundation. In this episode, you'll learn: What actually changed when I rebranded from Next Level Nutrition Biz to the Booked Out Nutritionist Podcast What worked better than I expected and why the content got sharper almost immediately The part that surprised me most (including the download dip I had to make peace with) Why the "temptation to pivot again" is the most dangerous place to be in a business transition What…

People in this episode

Host: Stephanie Long

Topics covered

Mentioned in this episode

Organizations: Booked Out Nutritionist, Next Level Nutrition Biz, Launch Your Nutrition Biz

More episodes of Booked Out Nutritionist

Explore listener stats, chart rankings, contacts and more on the Booked Out Nutritionist podcast page.