👀 My Content Got Boring (And Here's What I'm Doing About It)
About this episode
Stephanie Long discusses her shift away from strategic content creation towards a more personal and engaging approach in her nutrition business.
In this episode, I'm sharing something I've been sitting with behind the scenes for a while. The strategic, teaching-heavy content style I've been creating isn't lighting me up the way it used to, so I'm changing things up! This is a real, in-the-moment conversation about what's shifting in the content landscape, why I think personal brand is more important than ever for nutritionists building online businesses, and what I'm personally doing about it. Including buying a tiny camera and committing to vlogging (yes, really!) In this episode, you'll learn: Why I'm making a deliberate shift away from strategic, teaching-heavy content style and what I'm moving toward instead How the rise of AI is changing what audiences actually want from the online creators they follow Why showing up as a real, imperfect human might be the most powerful thing you can do for your nutrition business right now What I'm doing to rebuild excitement around content creation and what that could look like for you too The personal brand content pillars exercise I'm using to map out my next chapter and how you can use it yourself Why your audience doesn't want to wait until things are polished and ready Links…
People in this episode
Host: Stephanie Long
Topics covered
- content creation
- personal branding
- nutrition business
- AI impact
- vlogging
- audience engagement
Mentioned in this episode
Products: Insta360 GO Ultra Camera
Books & works: Broke to 1 Million from My Phone
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