
E95: Why you should bring your kids along on the business journey with Alice Holland-Lu, founder of The Female Archetypes
From Bump to Business Owner by Caroline Marshall
December 4, 2025 · 49 min · Episode 95
About this episode
Alice Holland-Lu discusses her journey of starting a business while navigating motherhood and the importance of involving children in the entrepreneurial process.
What do you do when your boss tells you your pregnancy is "inconvenient"? Start your own business. Alice Holland-Lu used her 15 years of experience in luxury fashion to launch her own brand, based on her own experiences and struggles as her body changed throughout pregnancy and beyond. Alice has built a hyper-local business model, a community and an emotionally-led brand, whilst carting her kids to the factory after school. What else can you do when you only have 2 days a week of childcare? Our conversation is full of advice for women in the trenches whilst building a business during the early years of motherhood: we should all be bringing our kids on the business journey too. Takeaways: Childcare costs whilst your business isn't paying you a salary The perks of a hyper-local business model Community building Whether fundraising is right or even possible for mums Alice's advice for women in the trenches 3 lessons she's learnt from building a business in the early years of motherhood And why we should be bringing our kids on our business journey too Resources: Muddy Stilettos Chapters: 00:00 Introduction to Alice Holland-Lu and Her Journey 01:45 Transitioning from Fashion…
People in this episode
Host: Caroline Marshall
Guest: Alice Holland-Lu
Topics covered
- motherhood
- entrepreneurship
- business journey
- community building
- fashion industry
Keywords
- business
- motherhood
- entrepreneurship
- childcare
- community
- fashion
Mentioned in this episode
Organizations: The Female Archetypes
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