127. If You Are Struggling To Get Premium Clients Listen To This
About this episode
In this episode, Amanda C. Watts discusses how to shift your sales mindset to attract premium clients by adopting the 'Always Be Opening' approach.
I know the word "sales" might make you tense up. If you're like most financial professionals, it feels pushy, uncomfortable, and like something other people do. You just want to do good work and have clients see your value without all the pressure and performance. But what if I told you the reason sales feels so difficult is not because you're bad at it, but because you're approaching it with the wrong mindset entirely? You soften your approach, you over-explain, you send proposals and wait, hoping the client will make a decision without you having to ask. But what premium clients hear in that softness isn't care; they feel it as uncertainty. In this episode, I’m going to walk you through a fundamental shift that will change how you think about sales forever. We're leaving the old "Always Be Closing" model in the past. Instead, you'll learn why the key to attracting premium clients is to "Always Be Opening"—opening space for clarity, truth, and a real decision. This is how you stop convincing and start leading, making your sales conversations feel calm, natural, and surprisingly easy. What You Will Learn In This Episode Why is the very thing you think shows you care—being soft…
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