
Part 3 How Kim Lato of Kimstore Turned Gadget Buyers into Lifelong Customers
From Business Pinoy Podcast with Mommy Negosyo by Myrna "Mommy Negosyo" Tam-Natividad
May 27, 2026 · 9 min
About this episode
In this episode, Kim Lato discusses building long-term customer loyalty through strong values and clear standards.
Turn your dreams into reality with the FREE Business Breakthrough Starter Kit —available now at mommynegosyo.com ! In this episode, we sit down with Kim Lato of Kimstore to talk about what really builds long-term customer loyalty. Kim shares that there is no magic formula in business, especially when it comes to building a strong team and brand. What matters is making sure people understand why the company exists. When a team understands the mission, they naturally care more about the customers, the work, and the brand itself. We also talk about the importance of setting standards, not just expectations. Kim explains how Kimstore built its values around TECH — Trust, Empathy, Commitment, and Hard Work. From answering customer chats to handling live selling, every part of the business is guided by these values. The conversation also highlights how leadership is not only about managing people, but about helping the team understand the deeper purpose behind what they do every day. Join us to learn how strong values, clear standards, and genuine customer care can help turn simple buyers into lifelong supporters of your brand. Tune in now! Highlights of the episode: - Why the brand’s…
People in this episode
Host: Myrna "Mommy Negosyo" Tam-Natividad
Guest: Kim Lato
Topics covered
- customer loyalty
- business values
- leadership
- team standards
- entrepreneurship
Keywords
- customer loyalty
- business values
- leadership
- Kimstore
- entrepreneurship
Sponsors
Mommy Negosyo
Mentioned in this episode
Organizations: Kimstore
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