Episode 23: A Peek Inside the Marketing Mindset of 'The Hometown Lawyer' Josh Hodges

About this episode

Darl Champion interviews Josh Hodges about building a local brand for his personal injury firm using social media.

In this episode of Championing Justice, Darl Champion interviews Josh Hodges—partner at Kruger & Hodges and the face behind The Hometown Lawyer. Josh shares how he’s built a powerful local brand using TikTok, food videos, and community features to market his personal injury firm in Hamilton, Ohio. Tune in as we explore how social media can be a genuine networking tool, what it means to “give more than you take,” and how to stay competitive without chasing every flashy trend. →...

People in this episode

Host: Darl Champion

Guest: Josh Hodges

Topics covered

• marketing
• personal injury
• social media
• branding
• community engagement

Keywords

• personal injury
• marketing mindset
• social media
• TikTok
• local brand

Mentioned in this episode

Organizations: Kruger & Hodges

Places: Hamilton, Ohio

More episodes of Championing Justice: A Personal Injury Podcast

• Episode 30: Why Legal SEO Isn’t Dead, But Most Law Firm Marketing Is (Part 2) · June 1, 2026 · 48 min
• Episode 30: Why Legal SEO Isn’t Dead, But Most Law Firm Marketing Is (Part 1) · May 18, 2026 · 39 min
• Episode 29: From Gut Feeling to Jury Science: How Big Data Is Changing Trial Strategy · April 27, 2026 · 50 min
• Episode 28: Why This Trial Lawyer Decided to Advertise on Billboards · February 2, 2026 · 47 min
• Episode 27: How AI Is Quietly Reshaping the Legal Industry · January 5, 2026 · 1h 2m
• Episode 26: The Art and Science of Performance in Trial Advocacy · October 1, 2025 · 47 min