About this episode

Hassan Mahmood discusses how to build a profitable consulting firm by focusing on the right clients rather than the biggest ones.

What if the biggest constraint in your consulting firm isn't demand, but the type of clients you're saying ‘yes’ to? In this episode, you're going to hear from Hassan Mahmood, founder of Voiant Group, a global consultancy helping Fortune 500 and Global 2000 companies rethink how they design, scale and optimize their revenue operations. What makes Hassan's perspective different is how intentionally he's built the firm - not by chasing the biggest deals, but by identifying the right sized opportunities that actually drive profitability, predictability, and team performance. In this episode, you're going to discover how to move from chasing elephants to building a more strategic client portfolio; how to create predictable growth through partnerships instead of pure outbound; and why shifting from time and materials to outcome-based pricing is one of the most important evolutions a consulting firm can make. If you're thinking about scaling but want to do it with more control, better margins, and less chaos, this conversation will change how you approach growth. Welcome to the Consulting Success podcast. I'm your host Michael Zipursky, and in this podcast, we're going to dive deep…

People in this episode

Host: Michael Zipursky

Guest: Hassan Mahmood

Topics covered

• consulting clients
• profitability
• strategic growth
• outcome-based pricing
• client portfolio management

Keywords

• consulting
• client selection
• business growth
• revenue operations
• partnerships

Mentioned in this episode

Organizations: Voiant Group, Fortune 500, Global 2000

More episodes of Consulting Success Podcast

• How To Build Systems (so Your Consulting Business Runs Without You) · April 20, 2026 · 12 min
• Beating Consulting's Feast Or Famine with Carlo Cuesta · April 13, 2026 · 39 min
• AVOID These Common Consulting Proposal Mistakes · April 6, 2026 · 16 min
• The Flawless Consulting Secret with Peter Block · March 30, 2026 · 48 min
• AI Will Replace you · March 23, 2026 · 14 min
• Stop Your Consulting Business From Owning You with Jonathan Bennett · March 16, 2026 · 42 min

Explore listener stats, chart rankings, contacts and more on the Consulting Success Podcast podcast page.