149. THE LITTLE TEST I'D LOVE YOU TO TRY THIS WEEK
About this episode
Philippa Craddock shares a two-minute test to evaluate the clarity and uniqueness of your business.
There's a quiet two-minute test I'd love you to run on your business today: on your own, no tools, just said out loud. It shows you two things at once: how clear your business really is, and how much it actually sounds like you, rather than like everyone else doing something similar. By the end, you'll have a much clearer sense of what's already working, and what perhaps needs a little more of your attention. IN THIS EPISODE YOU'LL DISCOVER: ◼️ The two-minute test that shows whether your business is clear enough for a stranger to understand and whether it could only ever be yours ◼️ The three things that make up your centre and the one most people quietly get wrong, even when they're sure they've nailed it ◼️ Why being perfectly clear still isn't enough on its own and the subtle trap that leaves good businesses sounding like everyone else ◼️ A single piece of advice about writing a book that turns out to be exactly right for building a business ◼️ What one member managed in under an hour, four Mondays running and the quiet thing that made it possible RESOURCES MENTIONED: The Bright Line: Application This week's Blog Post Subscribe: Weekly newsletter Website…
More episodes of CREATIVE STRENGTHS
- 151. WHY WE CAN'T SEE OUR MOST VALUABLE THING
- 150. THE MOST COMPELLING THING ABOUT YOUR WORK IS YOU
- 148. GETTING CLEAR ON YOUR CREATIVE BUSINESS
- 147. WHAT YOU CAN ALWAYS CONTROL (EVEN ON THE HARD DAYS)
- 146. THERE'S NO ONE RIGHT WAY TO MARKET A CREATIVE BUSINESS
- 145. YOU BUILT A REAL BUSINESS: NOW LET YOURSELF RUN IT
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