CultivatED Marketer Ep. 39 —  Sharing Engaging Expertise on LinkedIn with Purna Virji

CultivatED Marketer Ep. 39 —  Sharing Engaging Expertise on LinkedIn with Purna Virji

From CultivatED Marketer by Cultivated Marketer

November 25, 2025 · 46 min

About this episode

Purna Virji shares insights on leveraging LinkedIn for professional growth and effective content strategies.

In the 39 th episode of CultivatED Marketer – your go-to professional development podcast for marketing and communications professionals – hosts Brent Bowen, Matt Tidwell, PhD, and Julie Masson, are joined by Purna Virji, Principal Consultant of Content Solutions at LinkedIn . Together, they delve into practical strategies for sharing thought leadership on LinkedIn, optimizing content creation, and leveraging the platform for professional growth. Purna offers valuable insights on the importance of quality content, effective commenting, and video engagement, as well as tips for founders to manage their LinkedIn presence without burnout. Don’t miss this actionable guide to enhancing your LinkedIn success! CultivatED Marketer Ep. 39 — Sharing Engaging Expertise on LinkedIn with Purna Virji In the rapidly evolving realm of professional networking and digital marketing communications, LinkedIn stands out as a powerhouse platform for developing personal and corporate brands. Purna Virji, Principal Consultant of Content Solutions at LinkedIn and a globally recognized content strategist, shares her insights to help illuminate pathways for marketing professionals pursuing career…

People in this episode

Hosts: Brent Bowen, Matt Tidwell, Julie Masson

Guest: Purna Virji

Topics covered

  • LinkedIn strategies
  • thought leadership
  • content creation
  • professional growth
  • digital marketing

Keywords

  • LinkedIn
  • content strategy
  • professional development
  • thought leadership
  • video engagement

Mentioned in this episode

Organizations: LinkedIn, Content Solutions

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