What Neuroscience Reveals About Making Change Stick
About this episode
David Green discusses with Travis Hahler how neuroscience can help leaders understand and manage resistance to change.
What if the resistance you're seeing from your team isn't opposition at all? David Green is joined by Travis Hahler , who leads global strategy and transformation at Salesforce and is also the founder of Neurological Nomad, where he applies neuroscience and neuropsychology to how leaders manage change. Travis is the author of the new book Rethink Resistance, and his central argument reframes almost everything: resistance isn't personal, it's protective. Why resistance to change should be read as information, not opposition: The six neurological barriers to change, and why leaders need to understand each one How routine and old habits quietly pull people back toward what made them successful before, even when they're not against the future Why cognitive load and pacing determine whether people actually learn through a transformation, or just survive it What employees are really losing in change that's genuinely good for them, and why leaders often miss it How to apply these insights practically to workforce transformation and AI adoption Whether you're leading a transformation right now or preparing for one, this conversation will change…
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