The $9,000 Affiliate Fraud Most Shopify Brands Are Paying For (And Don't Know It)
About this episode
This episode discusses the hidden costs of affiliate fraud in Shopify brands and offers strategies to identify and mitigate it.
A mom influencer with 3,000 followers pocketed $9K in fraudulent affiliate commissions in 90 days. If you run a Shopify affiliate program, you're likely overpaying too. In this episode, Yash Chavan, founder of Saathi (and Saral), breaks down: Why most affiliate dashboards lie about incrementality, and how to identify affiliates intercepting sales you'd already close The post-purchase survey method that surfaces influencer-driven sales your click tracking misses entirely A 3-step audit for $1M+ Shopify brands: scan for fraud, purge inactive affiliates, double down on high performers Whether you're doing $10K months or $10M years, this conversation delivers strategies you can test this week. 📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-456/ Connect with us: 🐦 Twitter: https://twitter.com/stevenhutt 💼 LinkedIn: https://www.linkedin.com/in/shutt/ 📘 Facebook: https://www.facebook.com/thrivingwithshopify
More episodes of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection
- Revenue Up, Profit Flat: The Multi-Marketplace Trap Stalling Shopify Brands
- Your Shopify Store Might Be Selling at a Loss (And Your Inventory Is Why)
- Your ROAS Is Lying to You: How Profit-First Marketing Actually Works
- Your Shopify Store Is Already Inside ChatGPT — Here's What That Actually Means
- Your Ads Aren’t Broken. Your Data Is. (Here’s the Fix)
- Why Your 7X ROAS Isn't Showing Up in Your Bank Account
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