Your Shopify Store Might Be Selling at a Loss (And Your Inventory Is Why)
About this episode
Riikka Söderlund discusses the implications of Shopify's Stocky shutdown and strategies to prevent selling at a loss through better inventory management.
Shopify's free inventory tool Stocky shuts down August 31—and most of the 100,000+ merchants using it don't have a replacement plan yet. In this episode, Riikka Söderlund, COO of Katana, breaks down: Why Shopify brands unknowingly sell at a loss—and how real-time COGS visibility fixes it How inventory accuracy now directly affects Google Shopping placement and AI product discovery How to connect Shopify, Amazon, B2B wholesale, and POS in one central system—without replacing your tech stack Whether you're doing $10K months or $10M years, this conversation delivers strategies you can test this week. 📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-455/
More episodes of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection
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- The $9,000 Affiliate Fraud Most Shopify Brands Are Paying For (And Don't Know It)
- Your ROAS Is Lying to You: How Profit-First Marketing Actually Works
- Your Shopify Store Is Already Inside ChatGPT — Here's What That Actually Means
- Your Ads Aren’t Broken. Your Data Is. (Here’s the Fix)
- Why Your 7X ROAS Isn't Showing Up in Your Bank Account
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