Why Your Products Should Be on 60 Marketplaces, Not Just Amazon

About this episode

Jorrit Steinz discusses the importance of selling on multiple marketplaces and shares strategies for ecommerce sellers.

Most ecommerce sellers limit themselves to one or two marketplaces. Jorrit Steinz, CEO and founder of ChannelEngine, argues that's leaving serious money on the table. With over 1,300 marketplaces now available worldwide, the opportunity to reach new customers has never been bigger — or more manageable with the right tools. In this episode of The eCommerce Podcast, Matt Edmundson sits down with Jorrit to discuss why marketplace selling is no longer optional, how to choose the right platforms for your products, and why spending on marketplace ads might be a smarter move than pouring budget into Google. Jorrit also shares practical advice on getting started without drowning in manual processes, and reveals the biggest mistake most sellers are making right now. Key points from this episode: 01:49 — What ChannelEngine does and the 1,300-marketplace landscape 09:17 — How to choose which marketplaces to sell on 20:47 — The biggest mistake in marketplace selling 25:49 — Why marketplace ads beat Google spend for organic ranking The 1,300-Marketplace Opportunity You're Probably Missing [01:49] Jorrit explains that ChannelEngine connects brands and retailers to over 1,300 marketplaces…

People in this episode

Host: Matt Edmundson

Guest: Jorrit Steinz

Topics covered

• ecommerce
• marketplaces
• product listing
• advertising
• business strategy

Keywords

• marketplaces
• ecommerce
• ChannelEngine
• Amazon
• advertising
• product listing
• business strategy

Mentioned in this episode

Organizations: ChannelEngine, Amazon

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