Why Writing Everything Down Is Costing You the Sale
About this episode
The episode discusses the importance of listening to customers rather than just writing down their requests to avoid losing sales.
Get in Touch! Send us a message. A couple walks into your showroom on a Tuesday afternoon. Six months of Pinterest. A vision. The husband points to the center of the floor and says: "We want a massive ten-foot island. Like that one." And the version of you that needs this sale puts your head down and starts writing. You don't catch the wife's voice getting slightly quieter. You don't hear the word "tight" she used to describe their current kitchen. You're too busy writing down what they asked...
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