About this episode

Asha Berzon discusses how understanding personality styles can enhance team productivity by 30%.

In this episode, I'm joined by Asha Berzon from MindAbility — an expert in a tool I've personally been using since I was a kid, and one that's been a massive factor in how I've built and managed my team. We're talking about DISC — the behavioural profiling framework that helps you understand your own natural strengths and blind spots, and just as importantly, how to "speak the language" of the people around you, whether that's in sales, leadership, or just day-to-day communication. Asha breaks down the four DISC styles (Dominance, Influence, Steadiness, Conscientiousness), why it's not about boxing people in — most of us are a blend of two — and how understanding this can lead to a 30% increase in productivity across your team. We also get into how DISC applies to neurodivergence (specifically ADHD) and menopause — and why the "gap" between someone's natural style and their adapted style can widen during these times, often making behaviour seem unpredictable when really, it's just neurochemistry at play. Whether you're a solopreneur trying to understand your own strengths, or you're leading a growing team, this episode will change how you think about communication — with your…

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