About this episode

Aaron Werner and Daniel Palmer discuss effective communication strategies for optometrists to enhance patient acceptance of care.

Aaron Werner and Daniel Palmer discuss how optometrists can communicate recommendations with more clarity, conviction, and structure. They explore why patients resist “being sold,” how trust is built through better questions, why “no” is often the second-best answer, and how documenting the patient journey can reveal gaps that keep patients from accepting the care they need.

People in this episode

Host: Christopher Wolfe

Guests: Aaron Werner, Daniel Palmer

Topics covered

• optometry
• patient communication
• sales techniques
• trust building
• patient journey

Keywords

• optometry
• patient journey
• communication
• sales
• trust
• patient care
• recommendations

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