David's Protein Platform, Steph Curry's New Deal, Nude's Wellness Grocery
About this episode
This episode covers the latest health and wellness news, including David's protein ice cream launch, Stephen Curry's new deal, and Nude Miami's flagship store opening.
June 3, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: David sells out ice cream line in 28 minutes packing 30g protein and under 2g sugar per pint as protein-first platform beyond bars Stephen Curry signs 10-year deal with Chinese sportswear giant Li-Ning spanning basketball, athleisure, and golf with Curry Brand stores planned across US and China Nude Miami opens 5,000-square-foot flagship in Brickell as "America's Healthiest Grocer," joining Erewhon and Happier Grocery in transforming food retail into wellness experience Today's episode is brought to you by AIIR — a modern communications and experiential agency for health, wellness, fitness, and performance brands. From earned media to events and creator-led campaigns, AIIR helps companies sharpen their story, earn attention, and build trust that compounds. Visit https://aiir.agency to learn more. More from Fitt: Fitt Insider breaks down the convergence of fitness, wellness, and healthcare — and what it means for business, culture, and capital. Subscribe to our newsletter → insider.fitt.co/subscribe Work with our recruiting firm → https://talent.fitt.co/ Follow us on Instagram →…
People in this episode
Host: Joe Vennare
Topics covered
- health news
- wellness
- fitness industry
- business deals
- food retail
Keywords
- protein ice cream
- Stephen Curry
- Li-Ning
- Nude Miami
- wellness grocery
Sponsors
AIIR
Mentioned in this episode
Organizations: Li-Ning, Nude Miami
Products: ice cream line, Curry Brand
Places: Brickell
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