How Hormel Foods Responds to Evolving Consumers, Protein Demand
From Food For Thought by Food Processing
March 11, 2026 · 27 min · Season 7 · Episode 7
About this episode
Jason Baskin discusses how Hormel Foods is adapting to changing consumer preferences and increasing protein demand.
Guided by a tight focus on consumers and on providing what the company calls “real food protein,” Hormel Foods feels well-positioned to move into a new phase of growth, says Jason Baskin, director of Retail Strategy and Business Transformation.
People in this episode
Guest: Jason Baskin
Topics covered
- consumer trends
- protein demand
- business growth
- food industry
- retail strategy
Keywords
- Hormel Foods
- protein
- consumer focus
- business transformation
- retail strategy
Mentioned in this episode
Organizations: Hormel Foods
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