Amplified Integrated Marketing with James Franks

About this episode

James Franks and Monica Feid discuss portfolio diversification for multi-unit owners at the IFA 2026 Convention.

James Franks of WellBiz Brands and Monica Feid, Co-Founder COO of Franchise Marketing Agency Thunderly, dive into portfolio diversification of many Multi-Unit Multi-Brand owners. Host Jack Monson joins them live at The International Franchise Association 2026 Convention to discuss: • The red-hot health & wellness vertical that is projected to grow 2.1% this year according to the IFA’s forecast • The membership-based offerings that are also of interest to multi-unit owners looking for recurring revenue • How multi-unit owners can best diversify their portfolio within a platform company For more information on WellBiz opportunities, please learn more at https://www.wellbizbrands.com/ Special Guests: James Franks and Monica Feid.

People in this episode

Host: Jack Monson

Guests: James Franks, Monica Feid

Topics covered

• portfolio diversification
• health & wellness
• multi-unit ownership
• recurring revenue
• franchise marketing

Keywords

• multi-unit owners
• health & wellness growth
• recurring revenue
• franchise opportunities
• portfolio diversification

Mentioned in this episode

Organizations: WellBiz Brands, Franchise Marketing Agency Thunderly, International Franchise Association

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