
The Onboarding Process That Took a Pilates Studio to 600 Members Without a Single Ad (7 Steps)
From Geronimo Unfiltered by TBC Studios
May 26, 2026 · 32 min
About this episode
Kat from Good Times Pilates shares her seven-step onboarding process that helped her studio grow to 600 members without paid advertising.
Want to know where your studio is quietly leaking members? Book a free 15-minute studio check-up and I'll show you the quick wins hiding in your member experience: https://bit.ly/p-your-studio-check-up Follow Geronimo Unfiltered so you never miss an episode: Spotify Apple Podcasts Subscribe to our YouTube The Geronimo Academy IG 600 members. Four studios. Zero paid ads. Kat from Good Times Pilates breaks down the exact seven-step experience every new member moves through before they touch a reformer. I'll be honest, this one broke my brain a little. Kat has built Good Times to 600 members and four studios in under eight years, and almost none of it came from ads or a referral program. Her edge isn't a clever offer. It's a seven-step experience that makes people feel like they found her on their own, makes them feel seen the moment they walk in, and sends them home better than they arrived. We mapped the whole thing out, step by step, so you can run it on your own studio this week. In this episode you'll hear: Why Good Times treats itself as a lifestyle brand, not a Pilates studio The seven-step member experience that runs before a single first class How to make new members feel…
People in this episode
Host: TBC Studios
Guest: Kat
Topics covered
- onboarding process
- member experience
- Pilates studio growth
- business strategy
- customer retention
Keywords
- onboarding
- Pilates
- member retention
- business growth
- customer experience
- studio management
- fitness
Mentioned in this episode
Organizations: Good Times Pilates, Geronimo Unfiltered, TBC Studios
More episodes of Geronimo Unfiltered
- The Playbook System That Grows Your Business While You Rest · June 9, 2026 · 24 min
- Deep Dive into Ads: Create the right ads and get more members without losing money · June 2, 2026 · 32 min
- The Conversation Every Business Partnership Needs · May 19, 2026 · 30 min
- Bricks and Clicks: How to turn your studio into a 7 figure media business | Danny Kennedy · May 12, 2026 · 54 min
- The AI Playbook for Studio Owners (Without Breaking Your Business) · May 5, 2026 · 26 min
- The Real Reason Your Team Isn't All-In (It's Not the Money) · April 28, 2026 · 29 min
Explore listener stats, chart rankings, contacts and more on the Geronimo Unfiltered podcast page.