
The EOS Lite Framework for Growing a Remote Firm
From Growing Your Firm | Strategies for Accountants, CPA's, Bookkeepers , and Tax Professionals by Jetpack Workflow
March 13, 2026 · 39 min
About this episode
Ben Curtis shares insights on rapidly growing a remote accounting firm while maintaining operational sanity.
Are you an accounting firm owner, managing partner, or CPA starting a firm who wants to achieve rapid growth without losing your sanity? In this episode of Growing Your Firm, host David Cristello sits down with Ben Curtis, co-founder and CEO of Good Measure Financial. Ben shares the inside story of how his firm transitioned from a slow, intentional build to adding 4 full-time employees in just 90 days during a massive growth spurt. Whether you are an operations manager looking for better workflow systems or a leader interested in the Entrepreneurial Operating System (EOS), this episode provides a tactical roadmap for scaling a remote-first accounting business. What You'll Learn in This Episode: 1. The 50/50 Partnership Model: How Ben manages a firm with a "fractional" co-founder while maintaining clear role definitions and a healthy 50/50 ownership split. 2. EOS Lite for Accounting Firms: Why Ben uses the Vision Traction Organizer (VTO) and L10 meetings to keep his team of 10 aligned, and what parts of EOS he chose to discard. 3. Capacity & Production KPIs: A deep dive into why Good Measure Financial still tracks time and how they use Effective Hourly Rate and Actuals vs. Budget…
People in this episode
Host: David Cristello
Guest: Ben Curtis
Topics covered
- remote firm growth
- accounting operations
- Entrepreneurial Operating System
- workflow systems
- KPIs in accounting
Keywords
- EOS Lite
- accounting firm growth
- workflow management
- capacity KPIs
- founder-led sales
Mentioned in this episode
Organizations: Good Measure Financial, Entrepreneurial Operating System
Places: churches, nonprofits
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