Ep. 23 – When Great Ideas Meet Market Reality with Eric Rasmussen

About this episode

Dan Fleetwood interviews Eric Rasmussen about transforming complex technology into consumer adoption.

Dan Fleetwood talks with Eric Rasmussen about what it takes to turn complex technology into real consumer adoption. Drawing from his experience at companies like 23andMe, Groupon, and eBay, Eric shares lessons on aligning insights, product, and strategy in fast-moving environments.

People in this episode

Host: Dan Fleetwood

Guest: Eric Rasmussen

Topics covered

• technology
• consumer adoption
• market insights
• product strategy

Keywords

• 23andMe
• Groupon
• eBay
• fast-moving environments

Mentioned in this episode

Products: 23andMe, Groupon, eBay

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