Advice Line with Chieh Huang of Boxed
From How I Built This with Guy Raz by Guy Raz | Wondery
April 16, 2026 · 51 min · Episode 827
About this episode
In this episode, Guy Raz takes calls from entrepreneurs seeking advice on production, partnerships, and product development, featuring insights from guest Chieh Huang.
Today’s callers: Alec from California wonders if it’s time to bring production for his beef tallow skincare brand out of his kitchen to a co-manufacturer. Then, Jessica from California has a hit horse care product on her hands: is a major pet distributor a dream partnership or a brand-killer? And Eli in Minnesota is curious if he should tweak his signature anti-inflammatory coffee blend for bulk brewing or protect the original taste? Plus, Chieh reflects on his exit from Boxed and how his latest venture, Pelgo , helps people through similarly significant career transitions. Thank you to the founders of Surfing Cow, Tail Cinch, and Makor Coffee for being a part of our show. If you’d like to be featured on a future Advice Line episode—where Guy and former show guests take questions from early-stage founders—leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to hibt@id.wondery.com or call 1-800-433-1298. And be sure to listen to the founding story of Boxed as told by Chieh on the show in 2021. This episode was produced by Rommel Wood with music by Ramtin Arablouei. It was edited by John…
People in this episode
Host: Guy Raz
Guest: Chieh Huang
Topics covered
- entrepreneurship
- business advice
- product development
- partnerships
- career transitions
Keywords
- business advice
- entrepreneurship
- product development
- partnerships
- career transitions
Mentioned in this episode
Organizations: Boxed, Pelgo, Surfing Cow, Tail Cinch, Makor Coffee
Places: California, Minnesota
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