How I Built This with Guy Raz
Activebusiness

How I Built This with Guy Raz

by Guy Raz | Wondery

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Insights from recent episode analysis

Audience Interest

Estimated Reach: 936K to 3.0M
Listeners across platforms
  • entrepreneurship insights
  • brand building strategies
adults

Podcast Focus

Categories: business
  • interviews with successful entrepreneurs
  • stories of brand creation

Publishing Consistency

Frequency: ~3-4 / Week
800+ episodes since 2016
  • active for 9 years
  • weekly episodes released

Platform Reach

Total Followers: 704K
Across 5 platforms
  • available on multiple platforms
  • streaming on YouTube

Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.

Most discussed topics

entrepreneurship
32
business advice
9
product development
7
business strategy
5
marketing
4
investment
4

Brands & references

Generic platforms filtered out.
High Confidence

Total monthly reach

936K to 3.0M

Estimated from 34 chart positions in 34 markets.

By chart position

  • 🇨🇦
    CA · Business
    #20
    300K to 1M
  • 🇦🇺
    AU · Business
    #43
    100K to 300K
  • 🇺🇸
    US · Business
    #46
    100K to 300K
  • 🇩🇪
    DE · Business
    #177
    5K to 30K
  • 🇧🇷
    BR · Business
    #10
    100K to 300K
  • Per-Episode Audience

    Est. listeners per new episode within ~30 days

    281K to 894K
    🎙 Daily cadence·824 episodes·Last published 1w ago
  • Monthly Reach

    Unique listeners across all episodes (30 days)

    936K to 3.0M
    🇨🇦34%🇦🇺10%🇺🇸10%+31 more
  • Active Followers

    Loyal subscribers who consistently listen

    281K to 894K
    704K real followers tracked across platforms

Market Insights

This ShowCategory Avg
No category insights available.
📡

Platform Distribution

Reach across major podcast platforms, updated hourly

Total Followers

Total Plays

Total Reviews

YouTube

YouTube

Subscribers

Views

Videos

Castbox

Castbox

Followers

Plays

Reviews

Podcast App

Podcast App

Followers

Plays

Reviews

Podcast Republic

Podcast Republic

Followers

Plays

Reviews

TuneIn

TuneIn

Followers

Plays

Reviews

* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.

On the show

From 33 eps

Host

GR
Guy Raz
33 eps

Recent guests

20 across last 33 eps
SM
Shep Murray
1 ep
IM
Ian Murray
1 ep
ER
Eric Ryan
1 ep
DL
Daniel Lubetzky
1 ep
CH
Chieh Huang
1 ep
CA
Colin Angle
1 ep
SE
Steve Ells
1 ep
AS
Antonio Swad
1 ep
AB
Angie Bastian
1 ep
DB
Dan Bastian
1 ep
ML
Marc Lore
1 ep
MK
Marcia Kilgore
1 ep
DN
David Neeleman
1 ep
GR
Gregg Renfrew
1 ep
JP
Jonah Peretti
1 ep
CT
Christina Tosi
1 ep
TL
Tobias Lütke
1 ep
TF
Tim Ferriss
1 ep
BS
Brian Smith
1 ep
JH
Jeffrey Hollender
1 ep

Recent episodes

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Jul 20, 2026

51m 02s

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Jul 16, 2026

45m 35s

Sun Bum: Tom Rinks. The Secrets of a Master Brand Builder (2023)

Jul 13, 2026

1h 15m 34s

Advice Line with Jeni Britton of Jeni's Splendid Ice Creams (2025)

Jul 9, 2026

48m 52s

Catalina Crunch: Krishna Kaliannan. From Homemade Keto Cocoa Puffs to Breakfast Aisle Breakthrough

Jul 6, 2026

1h 03m 57s

🔗

Social Links & Contact

Official channels & resources

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Official Website

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Distribution & Reach

About the show, platforms, and key insights.

Guy Raz is a prominent journalist and independent podcast creator, celebrated for his engaging storytelling and insightful interviews. He is best known for his work with Wondery, where he hosts "How I Built This," a podcast that delves into the journeys of renowned entrepreneurs and the creation of their iconic brands. The podcast distinguishes itself by offering a behind-the-scenes look at the challenges and triumphs faced by founders. Each episode features candid discussions about moments of doubt and failure, alongside valuable insights on innovation, creativity, and leadership. With a format that blends personal storytelling with practical lessons, "How I Built This" serves as both inspiration and education for aspiring entrepreneurs. Listeners, primarily individuals interested in business and entrepreneurship, tune in to gain deeper insights into the entrepreneurial mindset and strategies for overcoming obstacles. The show’s rich narratives and practical advice provide significant value, making it a go-to resource for anyone looking to understand the complexities of building a successful brand.

By the numbers

  • Total followers: 704K
  • Total plays: 24M
  • Total reviews: 30K

Platforms

  • TuneIn

    • Followers: 35K
  • Castbox

    • Followers: 592K
    • Plays: 13M
    • Reviews: 502
  • YouTube

    • Subscribers: 48K
    • Views: 11M
    • Videos: 560
  • Podcast App

    • Followers: 30K
    • Reviews: 30K
  • Podcast Republic

    • Followers: 309
    • Reviews: 1

Audience

adults

Key insights

What the show covers

  • interviews with successful entrepreneurs
  • stories of brand creation
  • lessons from failures
  • insights on business success

Audience interests

  • entrepreneurship insights
  • brand building strategies
  • overcoming business challenges
  • leadership and innovation

Platform reach

  • available on multiple platforms
  • streaming on YouTube
  • accessible via podcast apps
  • broad audience engagement

Publishing consistency

  • active for 9 years
  • weekly episodes released
  • new episodes on Mondays
  • new episodes on Thursdays

Chart history for How I Built This with Guy Raz

Peaked at #10 in Brazil, top 10 in 1 of 34 tracked markets, currently #10 in Brazil.

MarketGenrePeakCurrentTrend
Brazil#10#10
Ireland#19#19
Canada#20#20
South Korea#20#20
France#21#21
South Africa#22#22
BE#23#23
PH#23#23
ID#24#24
MY#29#29
New Zealand#30#30
IL#30#30
India#34#34
GR#41#41
Australia#43#43
CO#43#43
HU#44#44
United States#46#46
SG#51#51
AE#57#57

Chart Positions

34 placements across 34 markets.